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Apr '14
7 Things We Like & Don’t Like This Week in Strategic Marketing/Creative
And now, this week’s edition of 7 Things We Like and Don’t Like, featuring a heavy dose of fonts – and at least one mandatory Game of Thrones reference. 1. Font Men. The new documentary featuring font-creators and (former) collaborators Jonathan Hoefler and Tobias Frere-Jones . 2. The Arrival of Ryman Eco – “the world’s most beautiful sustainable…
Read MoreHave You Filled Out Your Design Madness Bracket?
Check out this inventive take on the NCAA “March Madness” Tournament Bracket, from Co.Design. Who is the world’s greatest living designer? The four regions are Architecture, Product, Interactive, and Graphic. Round 1 & 2 have already been decided (results above, according to popular vote). Who do you have in your Final Four?
Read More“Radiant Orchid” Is Pantone’s 2014 Color of the Year
Move over, Emerald. There’s a new color of the year in town. From Pantone, our global color authority: “While the 2013 color of the year, PANTONE 17-5641 Emerald, served as a symbol of growth, renewal and prosperity, Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination,” said Leatrice Eiseman,…
Read More2D Business Card Becomes a Mini 3D Chair
British creative Richard C. Evans developed the logo and clever business card design for Bentply, a modernist furniture store located in central London. The business cards, which appear very traditional, are perforated in a special way that allows the card to transform into a 3D mini armchair. We found this to be inspiring and loved…
Read MoreNissan · Vases
Innovative car ads are an obscurity in ad world and tend to follow the same guidelines. The ingredients are the same and typically feature a shot of the vehicle as the centerpiece accompanied by some attractive copy and statistics to highlight a new feature and beef up the brand. Agency Lew’LaraTBWA of Brazil took a…
Read MorePictionary · Quick Draw Wins
The quick draw always wins in Pictionary and this clever series of ads from Ogilivy Malaysia is a winner too. It’s simple, effective, and the idea is brought to life with awesome illustrations. This series is a new installment of their award winning ads from 2011. You can see both sets in the gallery below….
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